Jeepy Doggies
Dog walking and boarding, Toronto
Jeepy Doggies is Abraham and Max's dog walking and boarding business in Toronto's east end. Their old Wix site was built on a Spanish-language template that was never fully converted. The new site replaced it on 20 August 2026, and its current version went live on 7 October 2026.
- Client
- Abraham and Max
- Went live
- 20 August 2026
- Pages
- 14
Before and after
Before
After
What was wrong with the old site
- The site was built on a Spanish-language Wix template that was never fully converted, and some page names were still in Spanish.
- When we checked in August 2026, the business details Wix shares with AI assistants still held the template's placeholders: a Mexican phone number, the email info@sitio.com and the name "Jeppy Doggies".
- Pages said "Book Online", but online booking was switched off for every service, so the calendar couldn't take a booking.
- The homepage's description in search results offered doggy daycare, which they don't do.
- On the first screen, the "Join the pack" heading was dark grey on black and hard to read.
- An AI search readiness audit on 20 August 2026 scored the site 57 out of 100. Its lowest marks were 35 for the signals AI tools use to cite a business and 40 for content they can quote as answers.
Results
We ran the same AI search readiness audit on the old Wix site on the day it was replaced, and on the new site in October. Wix's own speed report shows how the old homepage loaded on a phone.
Our website check opens the new site without trouble, and so do the crawlers ChatGPT, Claude and Perplexity use. We checked on 14 October 2026.
| Measure | Old site | New site |
|---|---|---|
| Score out of 100 | 57 | 98 |
| Measure | Old site | New site |
|---|---|---|
| Speed score | 63 | 99 |
| Main content shows up in | 7.0 s | 1.9 s |
| Page visibly complete in | 6.5 s | 2.3 s |
| Time the page can't respond | 334 ms | 0 ms |
The AI search readiness audit (AEO/GEO) scores a site out of 100 across on-page signals such as structured data, headings, meta tags and FAQ content.
Speed: the old Wix site from Wix's own Google PageSpeed report. The new site from Google PageSpeed Insights on a phone, 14 October 2026.
AI search readiness audit: old site 20 August 2026, 8 pages. New site 14 October 2026, 14 pages.
Scores are out of 100. For times, lower is better.
What Abraham and Max needed
Abraham and Max meet every dog before the first walk, so they didn't want online booking. They wanted east end dog owners to see their prices and real photos of the dogs they look after, then send a message.
Their clients' reviews had to stay in the clients' own words, and the site had to sound like the two of them.
What we built
Their dogs on the first screen
The homepage opens with a stack of photos of dogs they look after, each with a name tag. The top photo changes every few seconds, and you can pause it, swipe it or use the arrow keys.
A map of where they walk
As you scroll, their route draws itself along Queen East from Harbourfront to The Beaches, the neighbourhoods light up, and Cherry Beach gets its own card.
A message from any page
Buttons open WhatsApp with the message already written, and on phones a bar at the bottom offers WhatsApp, text and call. There's no online booking, because they meet every dog first.
Prices up front
Each service has its own page and starting price: private walks from $30, Cherry Beach group walks from $35, boarding in their own home from $90 a day and pet sitting from $100 a day, plus HST.
17 questions answered
The FAQ answers 17 questions clients ask, from what the price includes to whether they're insured, in a form Google and AI tools can read.
Their clients' words, and the right details
Four client reviews from the old Wix site appear in full, the old Wix addresses lead to the new pages, and the business details AI tools read are now correct.
Questions about this project
How much did the Jeepy Doggies website's AI search readiness score improve?
It went from 57 to 98 out of 100 on an AI search readiness audit (AEO/GEO), which scores a site on signals such as structured data, headings, meta tags and FAQ content.
How fast is the new Jeepy Doggies website on a phone?
In Google's PageSpeed test on a phone, the homepage's main content shows up in 1.9 s, down from 7.0 s on the old site, and its speed score went from 63 to 99 out of 100.
What was wrong with the old Jeepy Doggies website?
The site was built on a Spanish-language Wix template that was never fully converted, and some page names were still in Spanish. When we checked in August 2026, the business details Wix shares with AI assistants still held the template's placeholders: a Mexican phone number, the email info@sitio.com and the name "Jeppy Doggies".
What did we build for Jeepy Doggies?
A move off Wix for Abraham and Max's dog walking and boarding business: their dogs on the first screen, a map of their east end route, WhatsApp on every page, and an AI search readiness score up from 57 to 98.
Can ChatGPT and other AI tools read the new Jeepy Doggies website?
Yes. Our website check opens the new site without trouble, and so do the crawlers ChatGPT, Claude and Perplexity use. We checked on 14 October 2026.
Can you do the same for my business?
Yes. We start with your home page: we design and build it with your own photos and words, and you see it live before you pay. Then we build the rest of the site and set it up for Google and AI tools.